Conduct and compile essential country market research including a preliminary marketing plan. Research is tailored to each company. This is the point to decide whether to: stay in your current situation or advance to a greater sales opportunity in Asia.
First look: Country market analysis, preliminary marketing plan, executive summary.
The First Look Program equips SME’s with the essential information needed to identify which Asian markets are the best to enter and meet company sales objectives. Company leaders will be better able to make educated business decisions and have a basic plan to know how next to proceed.
The research report answers questions such as:
who and where in Asia are the best new customers?
what are they looking for?
who is my competition?
are there legal and trade restrictions?
what are the red flags to watch out for?
Regularly scheduled meetings are held to ensure we are headed in the right direction.